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Like many of you, we’ve been toting along our own shopping baskets to the farmer’s market and on local shopping runs for years. And we also boast a trunk full of reusable shopping bags. Yet somehow, more often then not, we find ourselves sans tote at the check-out counter and, as a result, carrying home our purchases in plastic. Not any longer: Thanks to the new eco-chic Envirosax, a featherweight, durable, waterproof carryall that rolls up into a pouch small enough to fit in your purse.

Unlike bulkier bags, after the groceries are unloaded, the Envirosax doesn’t get left in the kitchen. Simply roll it up into a palm-sized wad and stuff it back into your handbag, which means it’s with you the next time you need it.

The stylishly earth-friendly Envirosax comes in bold prints, trendy graphics, and lively colors. Environsax are available as single bags, a convenient 5-pack, organic fabrics and an adorable Kids Series which means even the youngest fashionista in the clan can shop responsibly and grow-up green!

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